Back to Bidders

Halo Ads

Features

Bidder Code haloads Prebid.org Member no
Prebid.js Adapter yes Prebid Server Adapter no
Media Types display, video, native Multi Format Support will-bid-on-any
TCF-EU Support no IAB GVL ID check with bidder
GPP Support check with bidder DSA Support check with bidder
USP/CCPA Support yes COPPA Support yes
Supply Chain Support yes Demand Chain Support check with bidder
Safeframes OK yes Supports Deals no
Floors Module Support yes First Party Data Support no
Endpoint Compression check with bidder ORTB Blocking Support check with bidder
User IDs all Privacy Sandbox check with bidder

Bid Params

Name Scope Description Example Type
placementId required Placement Id '123' string
accountId required Account Id '456' string

Note

Both placementId or accountId are mandatory.

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_haloads hb_bidder_haloads hb_adid_haloads
hb_size_haloads hb_source_haloads hb_format_haloads
hb_cache_host_haload hb_cache_id_haloads hb_uuid_haloads
hb_cache_path_haload hb_deal_haloads

Back to Bidders